
Client name: Customer Insights.AI
Occasion: Christmas
Number of hampers: 140
Customer Insights.AI:
Customer Insights.AI was established to make data management and the study of analytics hassle-free. They use advanced technology to unify Life Sciences Commercial Operations and Analytics to provide faster access to better actionable insights to all stakeholders.

Gifting Requirement:
Their requirements were clear: they wanted festive Christmas hampers with festive elements and functional products that their team could use.
Challenges:
There were a few challenges we faced in this corporate order, one of them being that when the hampers were finalised, the company reached out to us and wished to see a sample before we packed the orders. Since the company was based out of India, we quickly curated a sample and delivered it to them, after which they changed the type of potted plant that was included in the hamper.
Another issue we faced was that when we delivered the hamper, the potted plant got crushed during delivery, but since the quantity wasn’t large enough, we couldn’t get custom boxes made for the plants so that they could stay in place during delivery.
So our team came up with an innovative idea to custom-create those boxes in the office itself, by cutting the cardboard boxes in a way that they held the potted plant in place.

Approach:
The entire team got together to pack the CIA’s hampers, and it was a time-consuming task because we had to manually cut and reshape the boxes in a way that they could hold the potted plant in place.
Since the hampers included fragile items, we decided to shrink wrap the boxes, so they stay intact better, and then added a layer of bubble wrap as well for extra protection.

